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Effective Comms Analytics
Practical learnings
Without fuss or complexity
Our "Why"
Communications professionals are numbed by the complexity of data analytics.
55,2% of comms professionals in Europe see barriers in missing competencies, commitment or acceptance among communication staff on the road to increased AI implementation - European Communications Monitor 2023
OUR MISSION.
Analysing communications impact shouldn't be complex. No need to outsource the process, you are not alone!
We are a collective of hands-on analysts who share hard-earned learnings. Our focus is practical & operational-level knowledge, that helps comms professionals to practice effective comms analytics.
THE COLLECTIVE
Data culture
Antonia Eidner
Dashboard building
Timo Radzik
Strategic measurement
Ricarda Heim
© Mirella Frangella
Book us
We are happy to share with you our learnings about relevant comms analytics topics. These are some of our offers:
- 01 Master class - Data opportunities & AI
- 02 Audit - Data maturity
- 03 Concept work - Performance tracking
- 04 Power BI dashboard - Channel & topic analysis
- 05 Workshop - Taking action based on data
We help you
Get our Zines about the basics of comms analytics
Data-Driven Impact Reporting
Learning about the significance of easy access to analytics is the first step. Let’s do it together!
Get it now!
Data Culture
Data Culture seems to be a tricky topic, since culture can’t be bought or dictated. Let’s take it step by step and you’ll succeed!
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Data-driven comms
This Zine is your trusted companion for transforming communications data into actionable insights.
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What's up
Selected articles & appearances
May 21, 2024
Data Culture durch Holokratie enablen
December 22, 2023
Impact von Daten in der Kommunikation messen
June 24, 2023
She has a voice podcast
May 17, 2023